The Cricketer launch Club Cricket Guide 2021

Place your brand in front of our definitive targeted cricket audience

Sales are open for The Cricketer’s Club Cricket Guide 2021.

This coveted guide is considered a bible for club cricketers and is the definitive club cricket publication ahead of the new season. The digital magazine incorporates our popular Good Gear Guide, testing and reviewing the latest kit on the market, while our editorial team write articles on all aspects of recreational cricket, from training and coaching to ground equipment and even making the perfect brew. 

See our Club Cricket Guide 2020 to get more of an idea about the publication. 

Over £10,000 worth of bats and equipment were tested in the 2020 edition with Nottinghamshire allrounder Samit Patel and Southern Vipers captain Georgia Adams lending their expertise alongside The Cricketer editor Simon Hughes’ expert analysis.

The guide will be promoted to The Cricketer’s social media audience of over 900,000 as well as being freely available on a dedicated page on thecricketer.com for 12 months for our 500,000 monthly users to enjoy.

There will be a limited print-run and hard copies will be sent to the 300+ clubs who enter the Voneus Village Cup as well as the masters in charge at the top 170 cricket schools in the country as determined by our Schools Guide.

Opportunities include: display advertising, promoted editorial, section sponsorship and product reviews. 

The last twelve months has seen The Cricketer’s digital output grow across all channels, despite the pandemic. Brand-new initiatives such as the Quarantine Cup and Lockdown Heroes, allied to gold-standard coverage of the games that did take place, has seen our audience increase exponentially in 2020: 

- thecricketer.com audience up from 250,000 unique users per month to 500,000 – an increase of 100%

- Facebook audience up from 563,000 to 710,000 – an increase of 26%

- Twitter audience up from 107,000 to 127,000 – an increase of 19%

- Instagram audience up from 26,600 to 75,000 – an increase of 182%

- Two time winners of the ECB’s outstanding county coverage award (2018 & 2019)

- The 2021 guide will reach more cricketers than ever before and will be the definitive publication on club cricket.

For details on all opportunities within the Club Cricket Guide 2021, contact Ed Krarup at Ed.Krarup@thecricketer.com